The customer journey to initial teacher training: Research brief
In 2015, The National College for Teaching and Leadership (NCTL) commissioned IES to enhance their understanding of the 'customer journey' - the experience of those who register an interest in and progress towards Initial Teacher Training (ITT) - in order to identify where changes can best be made to maximise efficient and cost-effective recruitment to ITT. This document contains the research brief of the report.
In 2015, The National College for Teaching and Leadership (NCTL) commissioned IES to enhance their understanding of the ‘customer journey’ – the experience of those who register an interest in and progress towards Initial Teacher Training (ITT) – in order to identify where changes can best be made to maximise efficient and cost-effective recruitment to ITT.
This document contains the research brief of the report including research aims and approach, a summary of the findings for ITT and early-years ITT and areas for consideration in the future.